{"id":16103,"date":"2014-11-18T22:45:25","date_gmt":"2014-11-18T22:45:25","guid":{"rendered":"http:\/\/utel.mx\/blog\/?p=16103"},"modified":"2023-03-10T17:03:10","modified_gmt":"2023-03-10T17:03:10","slug":"spotify-y-uber-unen-fuerzas-descubre-de-que-forma","status":"publish","type":"post","link":"https:\/\/utel.mx\/blog\/dia-a-dia\/spotify-y-uber-unen-fuerzas-descubre-de-que-forma\/","title":{"rendered":"Spotify y Uber unen fuerzas, descubre de qu\u00e9 forma"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"http:\/\/contacto.utel.edu.mx\/online\/formd\/UTEL\/?utm_source=blog&amp;utm_medium=boton-contacto&amp;utm_campaign=Spotify-y-Uber-unen-fuerzas-descubre-de-que-forma\"><br \/>\n<\/a>El 17 de noviembre dos populares aplicaciones, Spotify y Uber, anunciaron una alianza que combinar\u00e1 los servicios ofrecidos por las dos compa\u00f1\u00edas.<\/p>\n<p style=\"text-align: justify;\">Recientemente, dos importantes aplicaciones de internet, Spotify y Uber, anunciaron una alianza que combinar\u00e1 los servicios que ofrecen \u00e9stas dos compa\u00f1\u00edas. La intenci\u00f3n de esta alianza es crear un puente entre las dos marcas, la cual\u00a0permita al cliente disfrutar de sus listas de reproducci\u00f3n favoritas provenientes de <em>Spotify<\/em> mientras utiliza los servicios de transporte de <em>Uber<\/em>.<\/p>\n<p style=\"text-align: justify;\">Por si no est\u00e1s familiarizado con \u00abUber\u00bb, esta aplicaci\u00f3n fue creada en San Francisco California en el a\u00f1o 2009. Esta aplicacion ofrece un servicio que te permite contactar a una red de taxis o de transporte personalizada en 68 ciudades de Estados Unidos, Canad\u00e1 y M\u00e9xico, 28 ciudades europeas y algunas de Medio Oriente, Sudam\u00e9rica y \u00c1frica. El servicio es operado por medio y a trav\u00e9s de ordenadores web y <em>smartphones.<\/em><\/p>\n<p style=\"text-align: justify;\">Uber genera un promedio de 20,000 empleos cada mes, y un chof\u00e9r perteneciente a esta empresa gana aproximadamente 90,000 d\u00f3lares al a\u00f1o. Lo siguiente ha generado controversia pues caus\u00f3 el descontento de los grupos de taxistas a lo largo de todo el mundo, pues el salario de un taxista tradicional al a\u00f1o ronda entre los 30,000 d\u00f3lares. La compa\u00f1\u00eda cuenta con una flota de autom\u00f3viles y ch\u00f3feres que pueden ser contactados mediante dispositivos m\u00f3viles. Como acci\u00f3n reciente, Spotify y Uber unieron fuerzas en una estrategia de marketing sumamente ingeniosa e innovadora.<\/p>\n<p style=\"text-align: justify;\">La idea central de esta estrategia, consiste en que si tu requieres un servicio de transporte, o de taxi, al momento en el que lo solicites por la aplicaci\u00f3n web, \u00e9sta se sincronizar\u00e1 con tu cuenta de Spotify, para que cuando abordes el transporte, tengas posibilidad de escuchar tu lista de reproducci\u00f3n. En pocas palabras, puedes elegir tu m\u00fasica previamente, o durante el trayecto, en el momento en el que te encuentres en el taxi. Spotify y Uber te dan la posibilidad de efectuar una conexi\u00f3n entre tu m\u00fasica favorita y tu rutina, haciendo de tu trayecto algo divertido y nuevo.<\/p>\n<p style=\"text-align: justify;\">Ernesto Uranga<\/p>\n<p style=\"text-align: justify;\">UTEL Editorial<\/p>\n<p style=\"text-align: justify;\">\u00a0 \u00a0<a href=\"http:\/\/contacto.utel.edu.mx\/online\/formd\/UTEL\/?utm_source=blog&amp;utm_medium=boton-contacto&amp;utm_campaign=Spotify-y-Uber-unen-fuerzas-descubre-de-que-forma\"><img decoding=\"async\" class=\"aligncenter wp-image-13838 size-full\" src=\"http:\/\/utel.mx\/blog\/wp-content\/uploads\/2014\/05\/boton_blog-e1416333216813.png\" alt=\"Spotify y Uber unen fuerzas, descubre de qu\u00e9 forma | Blog \u2013 UTEL\" width=\"186\" height=\"57\" \/><\/a><\/p>\n<div id=\"advads-1743968713\" class=\"advads-cta-lp-banner-form advads-entity-placement\"><a href=\"https:\/\/utel.mx\/blog\/admisiones-universidad-online\/?utm_source=blog&#038;utm_medium=CTAlink&#038;utm_campaign=MKTseo\" aria-label=\"Universidad en linea\"><img src=\"https:\/\/utel.mx\/blog\/wp-content\/uploads\/2025\/04\/universidad-en-linea-1.png\" alt=\"Universidad en linea\"  srcset=\"https:\/\/utel.mx\/blog\/wp-content\/uploads\/2025\/04\/universidad-en-linea-1.png 626w, https:\/\/utel.mx\/blog\/wp-content\/uploads\/2025\/04\/universidad-en-linea-1-420x168.png 420w\" sizes=\"(max-width: 626px) 100vw, 626px\" width=\"626\" height=\"250\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":15220,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[3163],"tags":[],"class_list":["post-16103","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dia-a-dia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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