{"id":36814,"date":"2021-03-22T21:55:46","date_gmt":"2021-03-22T21:55:46","guid":{"rendered":"http:\/\/utel.mx\/blog\/?p=36814"},"modified":"2023-03-10T17:13:27","modified_gmt":"2023-03-10T17:13:27","slug":"en-que-consiste-una-cadena-de-suministro","status":"publish","type":"post","link":"https:\/\/utel.mx\/blog\/vida-utel\/en-que-consiste-una-cadena-de-suministro\/","title":{"rendered":"\u00bfEn qu\u00e9 consiste una cadena de suministro?"},"content":{"rendered":"<h2><span style=\"color: #000000;\">Cuando compramos un producto, son muy pocas las veces en las cuales consideramos todas las manos por las que ha pasado antes de llegar a la puerta de nuestra casa. Desde los proveedores de materia prima, manufactura, pagos, distribuci\u00f3n, etc., pasan por diferentes etapas; todo este proceso se denomina <strong>Cadena de Gesti\u00f3n de Suministros<\/strong> o Supply Chain Management, en ingl\u00e9s (SCM).<\/span><\/h2>\n<p><span style=\"color: #000000;\">Entendamos la SCM como el tiempo de vida del producto, desde que se idea y produce hasta que llega a las manos del cliente y es consumido o utilizado. Para lograr esto, se comprende toda una red de \u2018eslabones\u2019 compuestos por diferentes empresas y proveedores de materia. Dentro de esta cadena de suministro podemos diferenciar tres fases principales:<\/span><\/p>\n<ol>\n<li><span style=\"color: #000000;\">Abastecimiento: durante esta fase vemos c\u00f3mo, cu\u00e1ndo y de d\u00f3nde conseguimos la materia prima que necesitamos.<\/span><\/li>\n<li><span style=\"color: #000000;\">Manufactura: \u00e9ste es el proceso de transformaci\u00f3n de la materia prima en el producto que necesitamos.<\/span><\/li>\n<li><span style=\"color: #000000;\">Distribuci\u00f3n: dependiendo de la empresa, durante esta fase, el producto terminado ser\u00e1 trasladado a los puntos de venta, tercerizados, o al consumidor final de manera directa. En este proceso se suele contar con una red de distribuidores.<\/span><\/li>\n<\/ol>\n<p><span style=\"color: #000000;\">Ahora, durante la administraci\u00f3n de nuestra empresa o negocio, no debemos cometer el error de confundir la <strong>cadena de suministro<\/strong> con la <strong>log\u00edstica<\/strong>. Si bien ambas guardan relaci\u00f3n con la administraci\u00f3n de un modelo de negocios, \u201cSeg\u00fan el <em>Council of Supply Chain Management Professionals<\/em>, la log\u00edstica implica el planteamiento y el control de todas las actividades relacionadas con el suministro, fabricaci\u00f3n y distribuci\u00f3n de los bienes y servicios de una compa\u00f1\u00eda; por su parte, la SMC es la cadena que va uniendo a cualquier empresa desde la adquisici\u00f3n de las materias primas hasta la entrega del producto terminado\u201d (Esta\u00fan, 2020).<\/span><\/p>\n<p><span style=\"color: #000000;\">Por ende, la log\u00edstica es parte fundamental dentro del todo el proceso en el que consiste la cadena de suministros.<\/span><\/p>\n<p><span style=\"color: #000000;\">Podemos entenderlo con este ejemplo: pensemos en una tienda de productos para el cuidado de la piel. Los responsables de la <strong>log\u00edstica<\/strong> de esta tienda se deben encargar de abastecerse, elegir qu\u00e9 productos estar\u00e1n en sus vitrinas, separar aquellos que ya hayan sido pedidos por los clientes, manejar un almac\u00e9n y dise\u00f1ar las rutas de entrega de los productos. En cambio, en la <strong>cadena de suministro<\/strong> debemos centrarnos en uno de los tantos productos que esta tiende vende como, por ejemplo, un jab\u00f3n, y volver a todas las etapas por las que pasa, desde la b\u00fasqueda de proveedores de materia como glicerina, aceites, envolturas, el transporte de \u00e9stas hasta el lugar de producci\u00f3n y su posterior despacho hacia la tienda.<\/span><\/p>\n<p><span style=\"color: #000000;\">Manejar una eficiente SCM es ideal y beneficioso para toda empresa en diferentes aspectos. Se tiene una mejor calidad del producto, ya que con un proceso mejor delimitado y claro, todas las acciones envueltas se realizan con mayor eficiencia, reflej\u00e1ndose en el producto final. Esto resulta en una mejor rentabilidad ya que con la eficiencia viene de la mano una reducci\u00f3n de costos operativos innecesarios. Finalmente, todo ello da como resultado una fidelizaci\u00f3n del cliente, ya que tendremos una mejor atenci\u00f3n al mismo, desde el pedido hasta la entrega.<\/span><\/p>\n<p><span style=\"color: #000000;\">\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>Rodrigo Caballero<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>Equipo de Branding &amp; PR UTEL Internacional<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">\u00bfQu\u00e9 es la \u00absupply chain\u00bb o cadena de suministro? Definici\u00f3n y diferencias con la log\u00edstica. (16 de agosto de 2019). MECALUX Esmena. Recuperado de<\/span> <span style=\"color: #339966;\"><a style=\"color: #339966;\" href=\"https:\/\/www.mecalux.es\/blog\/supply-chain-que-es\">https:\/\/www.mecalux.es\/blog\/supply-chain-que-es<\/a><\/span><\/p>\n<p><span style=\"color: #000000;\">Esta\u00fan, M. (25 de septiembre de 2020). La Cadena de Gesti\u00f3n de Suministro (SCM): qu\u00e9 es y cu\u00e1les son las ventajas que ofrece. IEBSchool. Recuperado de https:\/\/www.iebschool.com\/blog\/cadena-gestion-suministro-negocios-internacionales\/<\/span><\/p>\n<div id=\"advads-2737318267\" class=\"advads-cta-lp-banner-form advads-entity-placement\"><a href=\"https:\/\/utel.mx\/blog\/admisiones-universidad-online\/?utm_source=blog&#038;utm_medium=CTAlink&#038;utm_campaign=MKTseo\" aria-label=\"Universidad en linea\"><img src=\"https:\/\/utel.mx\/blog\/wp-content\/uploads\/2025\/04\/universidad-en-linea-1.png\" alt=\"Universidad en linea\"  srcset=\"https:\/\/utel.mx\/blog\/wp-content\/uploads\/2025\/04\/universidad-en-linea-1.png 626w, https:\/\/utel.mx\/blog\/wp-content\/uploads\/2025\/04\/universidad-en-linea-1-420x168.png 420w\" sizes=\"(max-width: 626px) 100vw, 626px\" width=\"626\" height=\"250\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":82,"featured_media":36816,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[3505,34],"tags":[],"class_list":["post-36814","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tendencias","category-vida-utel"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfEn qu\u00e9 consiste una cadena de suministro? 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